The more you buy, the more you save, with savings up to 25%. You can either earn coins by completing in-app tasks or buy them with real money. This virtual currency is an alternative way to purchase apps for a discount or for free. Recently, the Amazon App Store went through a major redesign and introduced Amazon Coins. However, the process requires you to enable the ability to install apps from unknown sources, which is highly discouraged by Google. While it takes a bit of work, the App Store can be installed on most Android devices and provide users with an alternative to the Google Play Store. The Amazon App Store is not limited to just Fire devices. The biggest difference is that the Amazon App Store does not require Google’s Framework to be installed.

It essentially serves the same purpose as the Google Play Store and has Android apps for these devices. Simply put, the Amazon App Store is the app store that is available on all Amazon Fire devices, including the Kindle Fire and the Fire Stick.

While the Amazon App Store and Google Play Store are similar, apps need to pay attention to App Store Optimization (ASO) best practices.īefore we dive into what ASO is, let’s first go over how the Amazon App Store is different from the Google Play. Regardless of which store users are browsing and downloading apps from, developers still need to focus on making sure users can find their app.

Of these alternatives, the Amazon’s App Store, which comes as the default App Store on all Fire devices, is by far the most well-known. While the most common marketplace is the Google Play Store, other app stores have become popular over the past few years. When it comes to Android devices, most users don’t realize they have a choice of where to get their apps.

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